In this beautiful profession, some encounters leave a lasting mark. My first meeting with Alexandre Ma, Chinese Wine Critic and educator (alexandrema.com), was one of those that truly stand out. I met him for the first time in April 2022 — you can find our interview on the website: Inside La Place – A Conversation with Alexandre Ma. The way he looks at our wines reflects a distinct sensitivity, one where the finesse of Chinese culture plays a key role — yet without ever losing sight of the fact that wine is made to be sold and shared. As an educator, Alexandre is doing remarkable work in China, driven by his conviction that education is the first step toward understanding and appreciating wine. With his deep knowledge of the Chinese market, he remains optimistic: in his view, the global economic recovery will bring a new momentum for wine, fueled in particular by the growing interest of younger generations. Thank you, Alexandre, for everything you do for our wines. And to discover his insights on Château Lafite Rothschild, simply click here: Crossed Perspectives with Alexandre Ma on Château Lafite Rothschild.